Michael Herndon

Michael Herndon is the Vice President of Client Services for Publisher Solutions at DoubleVerify, a position he has held since November 2017. Based in San Diego County, California, he has over 20 years of experience in delivering profitable, market-driven technology solutions. His expertise encompasses various areas including product management, web and application monetization, product development, sales and retention, and user analytics.

In his current role at DoubleVerify, Herndon is responsible for the comprehensive go-to-market strategy and execution for the global launch of the company's enterprise SaaS Publisher Suite. He has successfully built a global implementation and support team that is recognized as one of the best in the industry. His initiatives have led to increased client adoption of products through improved self-service resources and formal training programs, as well as enhanced integration between Client Services and Account Management.1

Before joining DoubleVerify, Herndon worked as an independent consultant and held various leadership positions in technology and operations, including roles as Chief Product Officer at DashWare and Chief Operating Officer at Underground Elephant. His career reflects a strong focus on innovation and operational efficiency in the tech sector.1