Michael Dortch

Michael Dortch is a veteran technology industry expert and content marketing leader with over 40 years of experience in the field.13 He is the Founder, Principal Analyst, and Managing Editor of DortchOnIT.com, a role he has held since January 2009.23

Career Highlights

Throughout his career, Dortch has:

• Served as a Senior Analyst at Aberdeen Group, covering topics like software as a service (SaaS), radio frequency identification (RFID), and master data management (MDM).2
• Worked as Director of IT Infrastructure Management Strategies and Executive Editor at Robert Frances Group for 10 years.2
• Held positions at NetGuide Magazine/CMP Media, Inc. and The Yankee Group.2
• Authored "The ABCs of Local-Area Networks," a book published internationally in three languages.2

Expertise and Skills

Dortch is known for:

• Translating complex technological concepts into understandable information for non-technical audiences.4
• Content strategy, development, and management.3
• Marketing, outreach, and influencer and media relations.3
• Helping technology builders, buyers, and users tell more engaging and persuasive stories across various media.4

Recent Work

In recent years, Dortch has:

• Worked as a Senior Content Strategist for companies like Trustero and Huawei Technologies USA, Inc.3
• Served as Senior Content Development Manager at Ivanti.3
• Held positions as Director of Marketing at Intréis and Senior Product Marketing Manager at ServiceNow.3

Michael Dortch is recognized for his ability to create compelling content and his deep understanding of technology trends. He continues to provide insights and analysis through his work at DortchOnIT.com and various consulting engagements.14