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Melissa Rozo
CMO - CCO - Energías Limpias - Calidad de Energía - Protección Eléctrica en Industria Eléctrica Newline S.A.S
Melissa Rios Rozo is a marketing professional with extensive experience in the electrical industry. She currently serves as the General Marketing Manager (Gerente general de marketing) at Industria Eléctrica Newline S.A.S, a position she has held since July 2016.1 Her tenure with the company spans over 16 years and 10 months, indicating a long-standing commitment to the organization.1
Professional Background
Melissa's expertise lies in several key areas:
- Digital Marketing (MBA holder)
- Electrical Protection
- Electrical Backup Systems
- Solar Energy
Her LinkedIn profile describes her as "CMO | MBA Digital Marketing | Protección Eléctrica | Respaldo Eléctrico | Energía Solar | Newline S.A.S."2, highlighting her diverse skill set and focus areas within the electrical industry.
Industry Involvement
Melissa is actively involved in the renewable energy sector, particularly in solar energy. She has participated in industry events such as ExpoSolar Colombia, where she attended with her team in a post-pandemic version of the exhibition.3 This involvement demonstrates her commitment to staying current with industry trends and networking within the field.
Marketing Initiatives
As part of her role, Melissa engages in various marketing activities. For instance, she has been involved in promoting Christmas offers for inverters used in electrical circuits4, showcasing her hands-on approach to marketing the company's products and services.
Melissa Rios Rozo's LinkedIn profile (username: melissariosrozo) reflects her professional journey and expertise in the electrical industry, with a focus on marketing and renewable energy solutions.