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Melissa Rike
Digital Strategist at Cru
Melissa Rike is a Digital Strategist at Cru (Campus Crusade for Christ International), a position she has held since June 2018. Based in the Orlando, Florida area, she focuses on developing and implementing digital strategies that enhance the organization's mission to spread the gospel, particularly in challenging locations where traditional missionary methods may not be feasible.12
In her role, Melissa employs her expertise to drive digital initiatives and optimize strategies for Cru, leveraging technology to reach broader audiences and facilitate engagement with their programs.2 She is a graduate of Miami University and has been involved with Cru's digital missions, contributing significantly to their outreach efforts.3