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Melinda Lathrop
Director of Strategic Accounts - Part-Time Professor
Melinda Lathrop is a seasoned professional with a background in marketing, communications, and partnerships. She excels in relationship building, strategy development, and the innovation of digital products.
Throughout her career, Melinda has collaborated with esteemed brands like McDonald's, Amazon, NBC, Netflix, Walmart, Chanel, PepsiCo, HBO, Ferrari, Porsche, and Universal Music, among others, to enhance their digital presence and elevate consumer experiences globally.
With a keen belief in the transformative power of digital relationships, Melinda is dedicated to helping individuals and brands unlock their digital potential to drive success and growth.
Her educational journey includes achieving a High School Diploma with a 3.8 GPA from Mount Abraham Union High School, a Master of Science (M.S.) in Corporate and Organizational Communication with a 3.8 GPA from Northeastern University, a Bachelor of Science (BS) in Public Relations/Digital Marketing with a 3.9 GPA from Champlain College, and a Bachelor's Degree in Communication and Media Studies with a perfect 4.0 GPA from Dean College.
Within various organizations, Melinda has held key roles including Director of Strategic Accounts at Southern Made, Adjunct Professor at Champlain College, President at Melinda Lathrop Creative, Senior Account Manager, Account Manager, and Account Coordinator at Delta Marketing Group, Digital Communications Intern at Fuse, Event Coordinator at The Old Lantern Inn and Barn, Marketing Intern at Vermont Teddy Bear Company, Social Media Coordinator, and Social Media Intern at Delta Marketing Group, as well as Sports/News Intern at ABC 22 WVNY / Fox 44 WFFF.