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Carolyn Siegel
Brand Marketing Executive
Meet Carolyn Siegel, an accomplished marketing and leadership expert with experience working with several top fashion and retail brands. She holds a Bachelor of Science degree in Fashion/Apparel Design from Syracuse University and further studied Fashion Design at the London College of Fashion. She also holds an MBA in Marketing and Strategy from Syracuse University's Martin J. Whitman School of Management.
Siegel's strengths include creating engaging programs and initiating alliances that grow and align with brands, developing synergetic and cohesive campaigns, and sustaining a coherent brand message. Her expertise in digital marketing and retail marketing is unparalleled, and she excels in showroom/in-store environments, merchandising products, and designing products that support the brand's aesthetic.
Over the years, Siegel has worked in various organizations, including Crunch Fitness, Kusshi, Chloe + Isabel Inc., Google, John Varvatos Enterprises, The New York Times, and Poppin, among others. Additionally, she is the Founder and Brand Marketing Consultant at Summer Monday.
Siegel's character strengths are driven by problem-solving, resourcefulness, creative thinking, and meticulous organization. She is hardworking, dedicated, and passionate about developing cohesive brand stories that resonate with key audiences, driving measurable traffic and sales.