Melanie Saunders

Melanie Saunders is a dynamic marketing and communications professional with a rich background spanning various industries such as food/beverage, non-profit, tech, and consumer packaged goods (CPG). Currently, she is thriving as a Brand Analyst at Ferrara Candy Company, specifically working on the Iconics portfolio. Prior to this role, Melanie excelled at Bounteous, where she spearheaded brand marketing campaigns aligning with strategic visions and goals. She also managed corporate communications, including public relations and internal/employee communications. Melanie's tenure at Ogilvy & Mather was marked by her pivotal role in elevating a global CPG brand through innovative creative platforms, resulting in a paradigm shift in brand positioning and strategy. Her groundbreaking initiatives sparked conversations about gender equality and led to the successful launch of new product innovations.