Jade Reddington

Jade Michal Reddington is a senior executive in the consumer packaged goods (CPG) industry, currently serving as the Senior Director of Sales Strategy & Customer Marketing at Ferrara Candy Company. With a career spanning over 18 years, Reddington has established herself as a KPI-driven marketing executive with expertise in brand management, product development, and strategic marketing.1

Reddington's professional experience includes:

1. Senior leadership roles at Ferrara Candy Company, focusing on sales strategy and customer marketing.
2. Previous positions at other companies, including:
   • VP of Marketing at Peach & Lily (December 2022 - Present)
   • Senior Director of Brand and Product Marketing at T3 (June 2021 - December 2022)
   • Marketing roles at Mattel, Inc., working on the Barbie Global Brand Team (2011 - 2015)
   • Business Development and Marketing Manager at eHarmony.com (2009 - 2011)1

Her areas of expertise include:

• Brand identity development
• Marketing mix and investment strategy
• Portfolio architecture
• P&L ownership
• Full-funnel communication and channel strategy1

Reddington holds a BA in Communication from Azusa Pacific University and an MBA in Marketing from Chapman University.1

On LinkedIn, Jade Michal Reddington's username is indeed "jademblack".23 Her profile describes her as a "One-Stop Marketing Leader Driving Brand Engagement for Fortune 1000 Companies with Cutting-Edge Experiential and Physical Marketing Solutions".2