Melanie Dodge

Melanie Dodge is an experienced marketing professional currently serving as the Director of Growth/Marketing at Better.com, a prominent fintech company. She is a strategic and integrated marketing leader with a focus on building strong relationships between brands and customers through innovative technology and effective communications.1

Professional Experience

At Better.com, Melanie oversees several key areas of marketing:

• Customer communications
• Pipeline planning
• Email marketing efforts
• Content strategy
• Growth initiatives
• Strategic digital marketing1

Prior to her role at Better.com, Melanie worked at Capco, a global management consultancy specializing in financial services.1 Her experience also includes positions such as Consultant and Associate at Capco, as well as roles of Associate and Research Analyst at AlphaSights.

Education and Skills

Melanie Dodge holds a Bachelor of Science degree from Georgetown University.1 Her professional profile showcases her expertise in:

• Marketing strategy
• Brand development
• Integrated marketing
• Growth marketing
• Digital marketing

Professional Network

Melanie is well-connected in the marketing industry, with over 500 connections on LinkedIn.2 Her LinkedIn username is melaniedodge, as mentioned in the query.

Location

Melanie is based in the New York City Metropolitan Area23, which aligns with her role at Better.com, a company known for its presence in the fintech sector.

Melanie Dodge's diverse experience in marketing, coupled with her educational background and strategic approach to brand-customer relationships, positions her as a valuable asset in her current role at Better.com.