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Mehmet Alpinanç
Brand Management Head at Opet
Mehmet Alpinanç is an accomplished professional with a wealth of experience in brand management, marketing, and customer relationship management.
Currently, Mehmet is leading 6 teams with 38 reports, showcasing his strong leadership skills and ability to manage complex organizational structures.
He has collaborated with Harvard Business School's MEA Office and Prof. Dr. Rajiv Lal on Turkey's first CRM and Customer Experience Management case study project, highlighting his expertise in strategic initiatives and academic engagements.
Mehmet has been recognized for his outstanding contributions, earning the 'Most Successful Employee at Koç Group' distinction three times for various impactful projects.
His areas of expertise include product positioning, market research, strategic planning, integrated marketing, brand building, media planning, and P&L management, demonstrating his diverse skill set and proficiency in various domains.
Education-wise, Mehmet pursued his Master of Business Administration - Executive MBA at Koç University and holds a Bachelor of Science in Industrial Engineering from Istanbul Teknik Üniversitesi, underlining his strong academic background.
Throughout his career, Mehmet has held significant positions at OPET, starting as a Sales Intern and steadily progressing to roles such as CRM Analyst, CRM Specialist, Product Development Coordinator, Value Added Services Manager, Product Marketing Manager, and currently serving as the Head of Brand Management at the organization, showcasing his career progression and expertise in the energy sector.
Mehmet Alpinanç's professional journey exemplifies his dedication to driving brand success, implementing strategic marketing initiatives, and fostering strong customer relationships, making him a valuable asset in the field of business and marketing.