Miguel da Silva

Miguel Gomes da Silva is an accomplished business communications executive with a strong customer-centric approach, boasting international exposure in consumer and B2B marketing. He excels in providing strategic insights, fostering business development, and managing projects effectively. His expertise lies in engaging with diverse stakeholders globally to build and safeguard brands' equity while emphasizing authenticity, awareness, purpose, reputation, trust, and value. Miguel has a rich background in omnichannel marketing leadership, encompassing branding, marketing communications, client services, and direct marketing, with experiences in agency, in-house, and consulting environments. He is adept at managing customer relationships, agencies, third parties, and cross-functional teams while offering mentorship and guidance.

Miguel Gomes da Silva's diverse skill set covers strategy, sales, branding, and creative aspects, including advertising, content creation, corporate communications, CRM, loyalty programs, events, brand activations, in-store marketing, sales promotions, visual merchandising, PR, media relations, SEO, SEM, adwords, analytics, influencer marketing, and social media. Additionally, he possesses a robust portfolio of partnering brands, primarily in beauty, healthcare, FMCG, wine & spirits, hospitality, property, integrated media, professional services, lifestyle retail, and luxury consumer goods sectors. His key highlights include brand management, customer engagement, channel management, creative development, integrated marketing, lead generation, new product development, PR, and strategic planning.

Furthermore, Miguel Gomes da Silva has ventured into governmental and regulatory affairs, demonstrating his expertise in contractual law, asset management, taxation, public accounting, financial reporting, and internal communications. Beyond his professional pursuits, Miguel is also a veteran rugby player and an enthusiast of water sports. He takes pride in being a devoted father of two.