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Meghann Craig
Vice President of Marketing at Empower
Meghann Craig is a creative storyteller with a knack for bringing excitement to every project she touches. She has a strong track record of success, including leading a cross-functional team to win Campaign's Agency of the Year for Best Communications and Marketing Team.
With 13 years of experience in the ad agency industry, Meghann is known as the 'Woo-Gal' by her team, balancing champagne dreams with a Kool-Aid budget to conquer challenges with creativity and ambition.
Her career highlights include spearheading award-winning word-of-mouth programs for renowned clients such as Shaw Floors, Kroger, White Cloud, Hobart, and Smucker's. She has also excelled in negotiating brand integrations with top home improvement shows like 'Love It Or List It Too,' 'Property Brothers,' and 'Income Property.'
Currently serving as the Vice President of Marketing at Empower, Meghann played a crucial role in the agency being recognized as an Ad Age Agency A-List Standout and MediaPost's Media Agency of the Year.
An active connector within the industry, Meghann values organizations like PRSA that have fueled her professional growth, leading her to become the Cincinnati Chapter President and a contributor to the Forbes Communication Council.
Meghann Craig holds a Bachelor of Science degree in Public Relations and Communication from Eastern Michigan University.