Meghan O'Brien, Ph.D.

Meghan O'Brien, Ph.D., is a highly motivated Consumer Insights leader with a strong passion for developing and implementing high-quality research solutions to drive strategic decision-making across various organizational functions. With over 10 years of experience, Meghan has a proven track record of leading advanced qualitative and quantitative research studies in media, consumer, and retail settings. Her unique ability lies in combining her advanced academic background with practical industry experience to deliver fact-based business outcomes through scientific primary research. She is well-known for her engaging public speaking skills, particularly at the executive level, emphasizing the importance of incorporating the customer's perspective into business strategies. Meghan excels in leadership, mentoring, and team building, driven by her commitment to developing high-performing teams and leveraging talent effectively. Additionally, she possesses strong consulting and relationship-building abilities that resonate at all levels of an organization.