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Megan Harmon
Research Director at Artisanal Consulting
Megan Harmon is the Director at Artisanal Consulting, a market research firm specializing in entertainment and technology. Her background and expertise make her well-suited for this role:
Professional Experience
Megan joined Artisanal Consulting as Director in early 2023.2 Prior to this, she held positions at other prominent research firms:
- Director of Content & Strategy at National Research Group
- Specialized in entertainment research at Ipsos and MarketCast1
Areas of Expertise
Megan's skills and knowledge span several key areas:
- Advanced quantitative custom research methodologies
- Global trends in entertainment and media
- Language analysis (both foreign languages and semantics)
- Statistical analysis and data interpretation1
She has partnered with major players in streaming, television, film, gaming, and live event industries to:
- Develop and market new releases
- Help brands retain and reach new audiences
- Improve consumer experiences and engagement1
Educational Background
Megan holds impressive academic credentials from the University of Southern California:
- M.S. in Applied Psychology, specializing in Consumer Psychology
- B.A. in Psychology & Linguistics with a minor in French1
Personal Interests
Megan's diverse interests contribute to her understanding of pop culture:
- Sports fan (supports the Dodgers)
- Extensive knowledge of reality TV (e.g., Real Housewives)
- Fan of film franchises (e.g., Fast & Furious)1
Fun Fact
In a career highlight, Charlize Theron personally thanked Megan for her research on a film project.1
Megan's unique combination of technical expertise, industry knowledge, and passion for pop culture makes her a valuable asset in her role as Director at Artisanal Consulting.