Matthew Kneller

Matthew Kneller is the Global Director of Media & Influencer Relations at Nike, where he leverages over 15 years of experience in communications and media relations. His professional background includes a strong focus on innovative strategies that enhance brand visibility and engagement across various platforms.

Professional Background

• Current Role: As the Global Director at Nike, Kneller is responsible for overseeing media and influencer relations, developing strategies that align with Nike's brand objectives and market presence.
• Previous Experience: Before joining Nike, he held significant roles in public relations and communications, contributing to various high-profile campaigns and initiatives.

Education

Matthew Kneller graduated from New York University, where he built a foundation in communications that has supported his career in media relations.

Skills and Expertise

Kneller is known for his expertise in:

• Media Relations: Building and maintaining relationships with key media outlets.
• Influencer Engagement: Strategizing influencer partnerships to amplify brand messages.
• Communications Strategy: Crafting compelling narratives that resonate with diverse audiences.

His approach combines creativity with analytical insights, making him a valuable asset in the competitive landscape of sports marketing and brand management.