Matthew Goodman

Co-Founder and CEO at Okendo

Matthew Goodman is the Co-Founder and CEO of Okendo, a customer marketing platform designed to help consumer brands build stronger relationships with their customers. He has been in this role since July 2016. Okendo specializes in providing tools for customer advocacy, enabling brands to gather insights and drive revenue through features like reviews, referrals, and loyalty programs. The platform is particularly popular among Shopify merchants, with over 7,000 brands utilizing its services, including well-known names like SKIMS and Magic Spoon.1 2 3

Before founding Okendo, Goodman was the Co-Founder and CEO of VidTitan, an application that allowed Shopify merchants to capture video reviews from customers. He also held positions as an Account Director at Online Marketing Group / Fairfax Digital Media and as a Business Development Manager at Telstra, Australia's largest telecommunications company.1 2

Goodman holds a Master of Marketing from UNSW Australia and a Bachelor of Commerce in Marketing from Macquarie University.1 2 His extensive background in digital marketing and software solutions has positioned him as a leader in the e-commerce sector, focusing on enhancing customer engagement and retention strategies.

Highlights

Nov 28 · youtube.com

Okendo Evolve with CEO Matt Goodman - What is a Superfan

Sep 6 · youtube.com

Okendo's Approach with Matt Goodman - 74 - YouTube

Sep 6 · brandonamoroso.com

Tackling Rising Customer Acquisition Cost: Okendo's Approach with ...

Experience

Co-Founder, CEO at Okendo (July 2016 - Present)

CMO at CAMMS (July 2015 - July 2016), Co-Founder, CEO at VidTitan (August 2013 - July 2015), Account Director at Online Marketing Group / Fairfax Digital Media (March 2010 - July 2012), Business Development Manager at Telstra (March 2007 - November 2009)