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Matt Elders
GTM Revenue Leader
Matt Elders is the Executive Vice President (EVP) of Revenue at Cordial, an automated marketing platform. He leads the revenue team with a focus on innovation and excellence, driving the company's efforts to deliver data-driven marketing solutions to notable brands such as REVOLVE, L.L.Bean, and BuzzFeed. His leadership emphasizes the integration of marketing, sales, and client experiences, fostering a culture of agility and thoughtful hiring within the organization.12
Elders has a robust background in go-to-market (GTM) strategies and has previously held leadership roles in various esteemed companies, including Gartner Group, Tibco, and Contentsquare. His expertise lies in team leadership, budget management, and crafting effective SaaS solutions, which have consistently resulted in significant revenue growth and market expansion throughout his career.13
He resides in Marin County, California, and enjoys outdoor activities with his family.1
