Marta Achaerandio is an accomplished business professional with experience in consumer insight, technology, communication, and innovation. She holds a Bachelor's degree in Business Administration from the European Business Programme and a PDG from IESE Business School. Marta has worked in various high-level roles throughout her career, such as Chief Operating and Development Officer at Omnicom Media Group Spain and Managing Director at OMD Madrid. She is a talented leader who excels at managing people and fostering innovation within teams. Marta has been responsible for designing new working models in the "new normal," including transformation in talent, data, technology, and innovation. With a passion for technology and communication, Marta has an impressive track record of success across a range of high-level positions throughout her career.