Mark Straton

Mark Straton is an accomplished CMO and senior sales and product strategy executive known for his innovative approach in transforming technology and SaaS markets, reinvigorating brand velocity, and accelerating sales through strategic messaging, digital marketing, and sales enablement programs.

With a rich background in global technology leadership, Mark has held key positions at renowned companies such as Cisco, BroadSoft, Siemens, and GridPoint, where he contributed significantly to the success and growth of their unified communication, collaboration, and IoT solutions.

Mark's expertise lies in strategic planning, brand positioning, global team building, digital and social media marketing, product and content marketing, pricing strategy, marketing automation, new market entry, inbound and outbound marketing, channel and partner marketing, as well as sales enablement and field marketing.

He holds a Bachelor of Arts in Economics from the University of Michigan and has completed several digital marketing certificates from the University of San Francisco.

Throughout his career, Mark has been recognized for his contributions to the industry, including receiving prestigious awards and speaking at prominent conferences on unified communications and collaboration.

His extensive experience and skill set make him a valuable asset in driving business growth, enhancing brand visibility, and developing customer-centric strategies that resonate with diverse audiences.