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Mark Peterson
Vice President/Franchisee at Desert de Oro Foods, Inc.
Mark Peterson is the Vice President and a Franchisee at Desert de Oro Foods, Inc., a restaurant company based in Arizona that operates numerous Taco Bell and Pizza Hut locations. He has played a significant role in the growth of the company, which began with a single Taco Bell restaurant in Kingman, Arizona, founded by him and his sister, Krystal Burge, in 1982. Over the years, they expanded their operations significantly, acquiring and developing multiple restaurant locations across Arizona and beyond.123
In his current role, Peterson is involved in overseeing franchise operations and contributing to the strategic direction of the company, which has grown to operate over 350 restaurants. His experience in the fast-food industry spans several decades, during which he has been instrumental in expanding the brand's footprint and enhancing customer service standards.123