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Mark Macdonald
Marketing Leader, DTC Founder | ex-Shopify
Mark Macdonald is the Senior Global Content Marketing Lead at Shopify, spearheading a team of content creators and marketers to enhance Shopify's audience and bolster user acquisition and customer success globally. He oversees content strategy and brand publishing initiatives across various content marketing programs.
Mark Macdonald pursued a Bachelor of Arts degree at Western University, gearing up with academic knowledge for his professional journey.
During his career, Mark Macdonald has held various positions including Founder at Striped Seed Co, Product Marketing Lead, Head of Global Content Marketing, Global Content Marketing Lead, Content Marketing Lead, Content Marketing Manager, and Social Media and Content Manager at Shopify. He also founded and managed Toronto Food Trucks and served as a Communications Officer at the Government of Ontario.
Mark Macdonald's expertise lies in content marketing, brand publishing, user acquisition, and customer success strategies. His experience in leading diverse teams and managing content across different platforms has been instrumental in driving Shopify's global content marketing efforts.