Mark Horton

Mark LaRosa is the Vice President of Marketing at Fieldguide, a role in which he leverages his extensive background in sales and growth strategies to drive the company's marketing initiatives. With a career spanning over two decades, LaRosa has a proven track record of successfully scaling businesses through innovative sales strategies and team building.

Professional Background

• Sales and Growth Expertise: LaRosa has been instrumental in helping multiple companies achieve significant growth. He has served as interim and fractional VP of Sales for various firms, turning around their sales trajectories and leading them to successful exits. Notable companies he has worked with include ConveyIQ, SightCall, and Panjiva, among others.1
• Author: In 2014, he published a book titled Sales, Swingers & Start-ups, which encapsulates his insights and experiences in sales and business development.1
• Entrepreneurial Ventures: He founded Dynamic Mobile Data, a company focused on wireless enterprise software, where he developed innovative solutions for major clients like Kraft/Nabisco and UPS.1

Education and Community Involvement

LaRosa has been actively involved in various boards and community initiatives. He served on the Board of Trustees for Stevens Institute of Technology and was the Chairman of the Board for the Hugh O’Brian Youth Foundation. His commitment to community engagement is evident through his participation in local entrepreneurial and investment communities.1

In summary, Mark LaRosa combines his expertise in sales, marketing, and strategic planning to enhance Fieldguide's market presence while contributing to community initiatives and thought leadership in the industry.