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Mark Berry
Senior Vice President of People at Inari
Mark Berry is the Executive Vice President at Ipsos, a global market research and consulting firm, based in New Canaan, Connecticut. He has held this position since January 2007, accumulating over 17 years of experience in this role. Berry specializes in creating and implementing strategies aimed at enhancing the growth and profitability of underperforming assets and startup ventures. His expertise spans various disciplines, including market research, digital marketing, customer loyalty, and shopper insights.12
Professional Background
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Ipsos (2007 - Present)
- Role: Executive Vice President
- Focus: Market research and strategic growth initiatives.
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TNS (now Kantar) (1999 - 2006)
- Role: President of the Interactive & Technology Group.
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Claritas (now Nielsen Claritas) (1995 - 1999)
- Role: President of the Consumer Marketing Group.
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IRI (1987 - 1995)
- Role: Executive Vice President.
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SPAR Group, Inc. (1985 - 1986)
- Role: General Manager.
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Procter & Gamble (1979 - 1981)
- Role: Sales Representative.
Education
Berry earned a Bachelor of Science degree from Stetson University between 1976 and 1979.1
His extensive background in marketing information and business information services positions him as a significant player in the market research industry, contributing to Ipsos' strategic initiatives and overall success.