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Marcelo Pimenta
Managing Director - AgriBusiness
Marcelo Pimenta is the Managing Director of Agribusiness at Serasa Experian, a position he has held since October 2021. He is based in São Paulo, Brazil, and has a strong background in business intelligence, data analytics, and agribusiness solutions. Pimenta's role involves developing innovative financial and environmental, social, and governance (ESG) solutions tailored to the agribusiness sector, focusing on democratizing access to insights and services for farmers and agricultural businesses.12
Professional Background
Pimenta has extensive experience in various roles related to data and analytics:
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Fellow at Experian DataLabs (2015 - Present): He founded and leads the Experian DataLabs in the Latin American region, focusing on research and development in areas such as mobile technology, fraud prevention, and data monetization.
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Senior Manager of Business Intelligence at Telefônica Brasil (2006 - 2015): He was responsible for enhancing business intelligence services and implementing best practices in data management and analytics.
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Software Engineer and Project Manager at Tecban and Unibanco (2001 - 2006): In these roles, he managed software development projects and business intelligence initiatives.
Education
Pimenta holds several degrees, including:
- An MBA in Agribusiness from USP/Esalq (2021 - 2022)
- An MBA in Business Management from Fundação Getúlio Vargas (2009 - 2010)
- A Bachelor's degree in Physics from the University of São Paulo (1991 - 1996)
He is also pursuing further studies in Agroecology and Sustainable Agriculture at Wageningen University & Research (2024 - 2025)【2】【5】.
Contributions and Insights
Recently, Pimenta has been vocal about the challenges facing Brazilian farmers, particularly in light of a significant increase in bankruptcy filings attributed to climate issues and economic pressures. He has emphasized the need for better financial solutions and support for the agricultural sector to navigate these challenges【3】【4】.