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    Marc Coppin

    Product Design (UX & UI) Lead at Responsive Digital

    Marc Coppin is a Product Design (UX/UI) Consultant based in Cape Town, with nearly 9 years of experience in UX Strategy, UX Research, and interactive prototyping. He specializes in web, mobile, intranets, and native applications, applying Design Thinking in his projects. Marc has expertise in running Design Thinking workshops, persona development, information architecture, customer journey mapping, service design, interaction design, interface design, various types of user experience research, and formal design reviews/audits. With a portfolio that includes projects for renowned institutions like Barclays, Nedgroup Investments, Sanlam, and Woolworths, Marc is well-versed in usability testing, ethnographic research, and focus groups. He emphasizes the importance of UX as fundamental for any business to connect with its customers.