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Malcolm Murdoch
Improving the directly measurable effectiveness of ANZ's media investment.
Malcolm Murdoch is a marketing professional with a passion for working with data. His expertise lies in managing and utilizing large databases to drive marketing strategies. Malcolm holds a MA(Hons) in Life and a BA(Hons) in Natural Sciences from the University of Cambridge. With an extensive background in various organizations, he has held prominent roles such as Marketing Chapter Lead at ANZ, Digital Performance Leader at ANZ, Global Technology Director (Interim) at Diageo, Managing Director at Mindshare, and Director positions at Starcom MediaVest Group and MindShare. Malcolm's experience includes digital data analysis, technology activation, and account management across multiple industries.
Highlights
Aug 31 · Mumbrella
Five new sessions, 12 new speakers added to the Mumbrella360: Reconnected program - Mumbrella
Jun 28 · mUmBRELLA*
Colenso BBDO leaders to deliver international keynote at the Mumbrella Finance Marketing Summit - mUmBRELLA*