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Maggie McGuire
Chief Executive Officer, Pinna
Professional Background
Maggie McGuire is a distinguished media executive known for her innovative leadership and extensive expertise in cross-platform brand strategy, product and content development, marketing, and innovation across a variety of mediums including web, mobile, gaming, video, television, audio, and publishing. With a robust career shaped by her experiences at top entertainment and publishing companies, Maggie has a proven track record in conceptualizing and launching profitable creative and business solutions that consistently drive growth in the media space.
Maggie's role as CEO at Pinna showcases her commitment to advancing the audio and media landscape, particularly in the realm of children's content. Under her leadership, Pinna has flourished, becoming a prominent player in the digital audio space, featuring engaging stories and educational content for young audiences. Her forward-thinking approach emphasizes deep customer engagement, connectivity, and brand loyalty, positioning Pinna as a leader in delivering quality content designed specifically for children.
Before her current role, Maggie served as Chief Operating Officer at BBB World Media, where she honed her skills in managing the intersection of creative ideas and business strategies. Her extensive tenure at Scholastic Inc. is noteworthy, where she held multiple key positions, including Vice President of eScholastic and Vice President of Digital Media & Entertainment Products at Scholastic Media. Throughout her time there, she significantly contributed to the advancement and distribution of digital products, playing an integral role in shaping the future of digital content in educational publishing.
Her professional journey also includes crucial roles at MTV Networks at Viacom, where she served as Director of Entertainment Products Worldwide, and at Cablevision as a part of the television production team. Maggie’s extensive background in children's television development at JP Kids and her experience as a teacher and recruiter at the NYC Department of Education underline her strong commitment to education and childhood development.
Education and Achievements
Maggie McGuire's academic credentials reflect her dedication to lifelong learning and professional excellence. She pursued her Master’s degree in Educational Theater from New York University, equipping herself with a profound understanding of the arts and education. This unique blend of expertise has undoubtedly enriched her approach to media and content development, allowing her to connect with diverse audiences in meaningful ways.
She attained her Bachelor’s degree from Boston College, where her passion for media and education likely began to develop. Maggie's educational background has been pivotal in shaping her insights into the needs of young audiences and the kinds of content that truly resonate with them.
Throughout her career, she has achieved notable milestones, such as leading successful product launches that emphasize user engagement and innovative storytelling, and continuously pushing boundaries within the media industry.
Achievements
Maggie McGuire has made a mark in the media industry through her multifaceted achievements:
- Leadership in Media Development: As CEO of Pinna, she has spearheaded initiatives that have transformed the audio experience for children, creating a unique space for interactive and educational content.
- Strategic Partnerships: Maggie is skilled at forging important strategic partnerships that enhance product offerings and extend reach. Her collaborations with industry stakeholders have been key to her success in driving business growth.
- Innovative Products: Throughout her roles at Scholastic, Maggie was instrumental in developing groundbreaking digital products and solutions that reshaped how educational content is consumed.
- Diverse Expertise: With her specialization in IP and brand development, multi-platform digital product development, and omni-channel digital marketing, Maggie is adept at navigating the complexities of modern media and branding.
- Cross-Functional Leadership: Maggie has built and led high-performing cross-functional teams, ensuring that all aspects of product development—from conceptualization to market delivery—are executed with precision and creativity.
As a thought leader in the media landscape, Maggie McGuire continues to inspire those around her while setting new benchmarks for innovation and excellence in media and brand strategy. Her visionary approach not only emphasizes profitability and growth but also reinforces the importance of quality content designed to engage and educate audiences, particularly children, in a meaningful way.
tags=[
Media Executive
Brand Strategy
Digital Marketing
Product Development
Content Strategy
Entertainment Industry
Educational Media
Digital Products
Cross-Functional Leadership
Strategic Partnerships
Ecommerce
Innovative Solutions
Content Engagement