Madison Campbell

Madison Pulford Campbell is an American entrepreneur and the founder and CEO of Leda Health, a company that focuses on providing resources and support for sexual assault survivors. Born on October 26, 1999, in Bridgeville, Pennsylvania, Campbell has a background in public health and epidemiology, having studied at Hampshire College. Her personal experiences as a survivor of sexual assault during her college years significantly influenced her decision to start Leda Health in 2019, initially under the name MeToo Kits.13

Career and Leda Health

Before founding Leda Health, Campbell established a company called Iyanu in 2018, aimed at addressing employment gaps in Nigeria. Leda Health was created to empower survivors by providing them with self-administered "early evidence kits," which allow them to collect DNA evidence in a private setting, without the immediate need to visit a hospital or police station. This innovation was developed in collaboration with medical and law enforcement professionals and utilizes blockchain technology to secure data.125

Under Campbell's leadership, Leda Health has expanded its services to include Plan B, STI testing, and has raised significant funding, amounting to $7 million. The company has been recognized in various prestigious lists, including Forbes' 30 Under 30 and Fortune's Change the World list.134

Personal Background and Advocacy

Campbell's early life included a focus on performing arts, but health challenges led her to shift her focus to public health. Her advocacy work is driven by her commitment to improving the experiences of sexual assault survivors, emphasizing the importance of autonomy and access to resources. She has been featured in numerous media outlets and has spoken at various events, sharing her insights on the challenges faced by survivors and the need for systemic change in how sexual assault cases are handled.234

Madison Campbell continues to lead Leda Health with a vision to transform the landscape of sexual assault care and prevention, advocating for better support systems for survivors across the United States.15