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Lynnette Astaire
Founder + Chef at Superfood School
Lynnette Astaire is the Founder, CEO, and Chef of Superfood School, an educational platform and cooking school focused on teaching healthier eating through plant-based diets.12 Here are some key details about her:
Background and Career
Lynnette Astaire developed an entrepreneurial mindset at an early age. At 11 years old, she started her first food business selling Rice Krispies Treats to classmates after realizing her school meals weren't nutritious.12 This early experience inspired her to consider a career as a chef.
Before founding Superfood School, Astaire had a successful career as a photographer.2 Her journey into plant-based cooking began when she started suffering from Polycystic Ovary Syndrome (PCOS) and sought to heal herself through healthy eating.2
Founding Superfood School
Astaire launched Superfood School in 2018.1 The company's mission is to help people get more plants on their plates, regardless of their diet.24 Superfood School offers:
- Plant-based meal prep programs
- Virtual cooking classes
- Corporate wellness initiatives
- Educational content on plant-based recipes and wellness techniques
Achievements and Approach
Since its launch, Superfood School has:
- Hosted over 100 retreats and plant-based cooking events for top companies including WeWork, MAC Cosmetics, Citibank, and Soho House2
- Developed a product called "Secret Sauce: Superfood + Spice Cooking Kits"2
- Established a podcast called "Superfood Sundays" where Astaire interviews prominent plant-based individuals3
Astaire's approach to business emphasizes authenticity and focusing on personal strengths. She believes in solving problems for oneself first, which can then be turned into business opportunities.2
Personal Philosophy
Astaire's business philosophy is summed up in her own words: "The food that is important for us to eat, nobody really knows the background of it, so I created Superfood School to get information out to people and fill in the blanks that we don't always get from our parents or the culture of foods that has been passed down".1