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    Lynette Janac

    CEO - Luxury Guide

    Lynette Janac is a seasoned business professional with a diverse career spanning multiple industries. Here's a comprehensive overview:

    Professional Background

    Career Highlights:

    • Founder and CEO of Luxury Guide USA (2011-present)12
    • Publisher/General Manager of South Florida Auto Guide (2007-2011), where she tripled revenue from $1,092,000 to $3,250,000 in just 10 months1
    • Business Development Executive at South Florida Business Journal (2006)1
    • General Manager at Auto Trader (2002-2006), leading a $14 million market to all-time highs12
    • Account Executive at Sanofi Pharmaceuticals (2001-2002)1
    • Owner/Business Development Manager at Basic Success, Inc. (2000)1
    • Marketing Director at American Invsco (starting in 1997)1

    Professional Philosophy

    Lynette describes herself as a "Connector of People" and a "Creator of Win-Win Collaborations". She leads through inspiration, focusing on constructive coaching and positive reinforcement.2

    Education

    • Bachelor's Degree from Illinois State University
    • Double Major in Marketing and Business Administration (1988-1992)12

    Current Role

    As the Founder of Luxury Guide USA, she oversees 5 Senses Marketing strategies involving:

    • Experiential Events & Activations
    • Publishing printed and direct-mailed Luxury Guides
    • Digital media content2

    Related Questions

    What inspired Lynette Janac to start South Florida Luxury Guide?
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    What are some of the key achievements of Lynette Janac in her career?
    How does Lynette Janac's 5 Senses Marketing strategy work?
    What challenges has Lynette Janac faced in her entrepreneurial journey?