Luke Miles

Luke Miles is the Founder of NewTerritory, an independent Brand Experience Studio.1 He has an extensive background in design and innovation, particularly in the aviation and technology sectors.

Professional Experience

Before founding NewTerritory, Luke held significant positions in well-known companies:

• Head of Design at Virgin Atlantic1
• Head of Design at LG Europe1

Current Role and Company

As the Founder and Chief Creative Officer of NewTerritory, Luke leads a design studio that works with high-profile clients such as Boeing.3 The company focuses on innovative solutions for various industries, with a particular emphasis on improving travel experiences.

Notable Projects

Luke Miles and NewTerritory have been involved in several groundbreaking projects:

1. Interspace Seat Design: This innovative airplane seat design aims to improve comfort in economy class by incorporating foldable padded wings for better sleep support and privacy.26

2. Parterre Desk System: A unique office furniture concept that integrates plants as an integral part of the desk design, promoting a more natural work environment.5

Expertise and Focus Areas

Luke's work spans various aspects of design and user experience:

• Aviation Design: Developing solutions to enhance passenger comfort and experience in air travel.36
• Wellness Spaces: Exploring how different environments can promote well-being through design.4
• Technology Integration: Applying design principles to improve user interaction with technology, drawing from his experience at LG Europe.1

Luke Miles is recognized in the industry for his innovative approach to design challenges, particularly in creating solutions that enhance comfort and user experience in various settings, from air travel to office spaces.