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Lucie Huard
Senior Market Researcher
Lucie Huard is a seasoned market research professional with over four years of experience leading market and opinion research groups in France, specializing in qualitative research for FMCG industry brands. Huard holds a DUT in Techniques de commercialisation from IUT Angers, a Master's degree in Business, Management, Marketing, and Related Support Services from SKEMA Business School, and a Bachelor's degree in Marketing/Marketing Management from The Robert Gordon University. Huard's experience includes roles as an Account Manager and Qualitative Research Manager at Ipsos in North America as well as a Qualitative Senior Research Executive and Qualitative Junior Research Executive at Ipsos UU's FMCG department. Prior to her research experience, she worked as an Assistant Product Manager for Skincare and Makeup at Groupe Clarins and as a Marketing and Business Development Assistant at STCM. Huard has worked on varied strategic topics in the market research industry including exploratory research, brand audit, concept and product tests, and ethnographic studies. She recently moved to Montreal and is pursuing new opportunities in market research or marketing.