Lori Turec

Lori Turec is an accomplished Alliance and Partnership executive renowned for her exceptional leadership skills in managing alliances, sales, and marketing teams.

With a strong focus on a customer-first approach and data-driven decision-making, Lori has excelled in planning, messaging, and executing various strategic initiatives.

Her expertise spans across a wide array of domains including Alliances with companies like Salesforce, Snowflake, Qualtrics, and Databricks, as well as diverse Verticals like RCG, Higher Education, FINS, Travel, Transportation, Hospitality, Media, and Technology.

Lori Turec is adept in Sales Strategy, Sales Operations, Sales Leadership, Sales Training and Coaching, Business Development, Account Based Marketing, Branding, and B2C and B2B Direct Response Campaign Execution.

She pursued her Bachelor of Science in Advertising at The University of Kansas, laying a strong academic foundation for her professional journey.

Throughout her career, Lori has held key leadership positions in renowned organizations like Bond Brand Loyalty, Merkle, DEG (a Merkle Company), Keypath Education, Grantham University, Blue Ocean Consulting, FIVE STAR Speakers & Trainers, Trabon Solutions, Creative Courseware, and SkillPath Seminars.

Her roles have ranged from Vice President Alliances & Partnerships to Chief Marketing Officer, showcasing her versatility and expertise in various aspects of sales, marketing, business development, and event management.