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Lizeth Rodriguez
Director de Tesis en Pontificia Universidad Javeriana
Lizeth Rodriguez is a highly qualified and experienced market research psychologist with expertise in qualitative research and support for quantitative studies. Her background includes a variety of studies centered on user satisfaction, profiles, pre/post-advertising testing, service auditing, product concept evaluation, and packaging assessment for the automotive, specialty product, and fast-moving consumer goods sectors. Her astute observation skills, direct observation, team collaboration, and outstanding communication skills have enabled her to work with both internal and external clients while delivering valuable results. She has also completed a bachelor's degree in Psychology from the Konrad Lorenz University and is a participant in multiple studies, including the first experimental behavioral analysis conference.