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Liza Connolly
Vice President- Operations and Marketing at Jabel Jewelry
Liza Connolly is the Vice President of Operations and Marketing at Jabel Jewelry, a position she has held since June 2012.1 With over 16 years of experience in the jewelry industry, Liza has played a crucial role in driving growth and managing operations for the company.
Career Progression
Liza's journey at Jabel Jewelry began in June 2008 when she joined as a Sales Representative and Operations Manager.1 In this role, she oversaw production and manufacturing, managing 30 employees across various departments. Her responsibilities included ensuring quality control, driving efficiency, and overseeing significant management restructuring and factory relocation.1
In June 2012, Liza was promoted to her current position as Vice President of Operations and Marketing. In this role, she is responsible for:
- Driving new business growth
- Managing existing customer relationships
- Overseeing factory operations
- Hiring new employees
- Developing and implementing marketing strategies1
Key Achievements
During her tenure as Vice President, Liza has spearheaded several successful initiatives:
- Designed and launched a B2C website, opening a new sales channel
- Led efforts to streamline operations through partnerships with other manufacturers
- Increased website traffic by 40% through effective management of online and social media content
- Controlled production based on customer payment records to manage cash flow
- Selected new designs for product lines that consistently became best sellers1
Background and Education
Liza's connection to the jewelry industry runs deep. She grew up in a family involved in the business, with early memories of observing craftsmen and understanding the importance of the American jewelry industry.2 This background has instilled in her a strong dedication to protecting and encouraging the industry.
Liza graduated from Bentley University with a Bachelor of Business Administration (BBA) and a Bachelor of Science (BS) in Business Administration and Management.1
Personal Life
Outside of her professional life, Liza enjoys running, playing tennis, and taking long hikes with her family. She is married to Tyler, and they have three young children: Lucy and twins Dylan and Leo.2
Liza Connolly continues to serve Jabel Jewelry with passion, promoting the value of the American industry, supporting independent jewelers, and carrying on her family's legacy in the jewelry business.2