Liz Williams

Liz Williams is a versatile professional who excels in resolving brand challenges and leveraging consumer insight to drive business, product, and marketing decisions across various industries.

With a background in BA in Cultural Anthropology, Spanish, Journalism & Media Studies from Duke University, Liz is well-equipped with a diverse skill set for understanding consumer behavior and market dynamics.

Her experience includes roles such as Brand Strategy, Insights, and Design Consultant at Freelance, SVP Custom Research at MarketCast, Director at The Sound, and various strategic positions at Ogilvy & Mather.

Throughout her career, Liz has collaborated with global and domestic clients, providing strategic guidance and innovative solutions to meet their business objectives.

She has a knack for infusing creativity and fun into her work, ensuring a dynamic approach to tackling challenges and delivering results.

Liz Williams's expertise spans brand strategy, consumer insights, market research, media, entertainment, and strategic planning, making her a valuable asset to any organization seeking to enhance its brand presence and consumer engagement.