Liz Spektor

Liz Spektor is a creative demand generation leader with a focus on connecting products to customers in both B2B and B2C sectors through engaging content creation, strategic digital and offline campaigns, and data-informed strategies.

She holds a Bachelor of Science (B.S.) degree in Marketing & Business Management from the Fashion Institute of Technology.

Currently, Liz serves as the Director of Demand Generation at Refine Labs. Previously, she held roles as a Mentor at BUILT BY GIRLS and a Member at Personalization Pioneers. Her professional journey includes positions like Paid Media and Demand Generation Manager at Dynamic Yield, Marketing Manager at Komar, Marketing and Communications Intern at Komar, Marketing And Social Media Coordinator at Holsted Marketing, Inc., and Digital Media Intern at Stella McCartney.