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    Liz Du

    Director, Employer Brand & Talent Marketing at ServiceNow

    Liz Du is a marketing leader renowned for crafting and executing strategic marketing programs that drive business objectives and achieve remarkable results.

    She excels in team management, forging partnerships, and aligning teams to maximize productivity and outcomes.

    Liz Du's core competencies include employer branding, recruitment marketing, global campaign strategy, demand generation, account-based marketing (ABM), digital and online marketing, content marketing and storytelling, branding and positioning, agency management, paid media, leadership, and talent development.

    Her educational background comprises studies in Marketing at San Jose State University, Leadership and Business (unspecified institution), and a Bachelor of Arts in Liberal Arts from The College of New Jersey.

    Liz Du's professional journey includes pivotal roles such as Director of Employer Brand and Talent Marketing at ServiceNow, Board Chair at Talent Marketing Board, Director of Global Campaigns at ServiceNow, Senior Manager of Global Marketing Strategy at Adobe, Group Manager of Global Marketing at Seagate Technology, Senior Online Marketing Manager at SanDisk, Director of Marketing at ZillionTV Corp., Marketing Manager at TiVo, Inc., Associate Marketing Manager at TiVo, Inc., and Marketing Promotions Program Manager at TiVo, Inc.