Lisa G.

Lisa G. is a seasoned marketing professional with a strong background in strategic marketing, branding, digital, and growth marketing within software, public service, non-profit, and manufacturing industries.

Her expertise spans strategic marketing and branding, digital and growth marketing, web design and development, as well as advertising, media relations, and public relations.

In her role as the global marketing leader at Mattr, Lisa spearheaded a comprehensive rebrand and successful launch for Shawcor during its transformation to Mattr, overseeing strategy, digital marketing, marketing automation, branding, and web development for all company brands.

Throughout her career, Lisa has worked with diverse clients like The United States Commercial Service, Quebec Provincial Teachers Association (QPAT), Lisam Systems, and Electron Metal.

Lisa has a notable presence in her community, actively contributing as a Board of Directors member for the West Island Women’s Center and dedicating time to mentor students in the marketing program at Concordia University JMSB.

An advocate for lifelong learning, Lisa recently completed a certificate in Digital Marketing Strategy from Harvard Business School Online, complementing her previous education which includes executive courses from McGill University and a BA in Economics with a minor in Marketing, also from McGill University.