Suggestions
Linda Xiao
Strategy Director, DXD at Momentum Worldwide
Linda Xiao is a professional specializing in Digital Experience Strategy, with a keen focus on understanding consumer needs to drive impactful business decisions. With a strong background in bringing innovative ideas to life through strategic thinking, Linda excels at guiding creative concepts from inception to execution across various channels. Her passion lies at the intersection of commerce and culture, shaping her unique approach to the industry.
Linda's educational journey includes studies in Account Planning, Strategic Communications, Advertising, Public Relations, Asian Studies, STEM Enrichment, and English Literature. This diverse academic background has equipped her with a well-rounded skill set necessary for her strategic roles.
Throughout her career, Linda has held key positions such as Strategy Director at DXD in Momentum Worldwide, Strategy Mentor at UNC Hussman School of Journalism and Media, Co-Founder at The Jog, Senior Experience Strategist at FITCH, Senior Brand Strategist at TBWA\WORLDHEALTH, and various strategic roles at BCW Global and The Learning Center at UNC-Chapel Hill.
Her ability to merge creativity with analytical thinking has been instrumental in her success within the industry. Linda's holistic approach to strategy development and implementation sets her apart as a dynamic professional with a deep understanding of the ever-evolving digital landscape.
To learn more about Linda Xiao and her work, visit www.linda-xiao.com.
