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Lillian Zeng
Head of Product Design @ Slingshot
Professional Background
Lillian Zeng is an accomplished product designer and innovative entrepreneur with a rich background in design and technology. She has held a variety of impactful roles that have allowed her to meld creativity and functionality seamlessly. As former Head of Product Design at Slingshot, Lillian was instrumental in leading the design of cutting-edge products that enhanced user experience and engagement. Her diverse portfolio also includes notable positions such as Design Consultant at Google, where she contributed her expertise to some of the most recognizable products in the tech industry.
Before her time at Slingshot and Google, Lillian served as a Product & Visual Designer at Rally Cry, focusing on developing aesthetically pleasing and user-friendly designs for a platform that emphasized team engagement and performance. Her journey in the field of design began at Blizzard Entertainment, where she gained foundational experience as a UI/UX Design Intern, working on projects that resonate with millions of gamers around the globe. Lillian’s early career also includes positions such as Design Director at the Daily Trojan, the student newspaper at the University of Southern California, where she honed her leadership skills and design acumen.
In addition to her profound experience with established companies, Lillian co-founded Spare, a startup where she not only applied her UI/UX design skills but also embraced the entrepreneurial spirit by engaging in the multifaceted challenges of startup life. Her role as the Graphic Designer at Super Smash Con allowed her to combine her passion for gaming with her professional skills in graphic design, creating memorable visuals for one of the largest esports events.
Additionally, Lillian served as the Executive Director at ArtiCSN, demonstrating her commitment to fostering communities and facilitating immersive experiences in design and technology.
Education and Achievements
Lillian Zeng's educational journey is as impressive as her professional one. She boasts a robust academic foundation, having studied at the prestigious Massachusetts Institute of Technology (MIT), where she focused on Entrepreneurship and Entrepreneurial Studies. This experience provided her with the knowledge and skills essential for navigating the complex landscape of startups and product design, allowing her to approach challenges with an innovative mindset.
Prior to her time at MIT, Lillian attended the Iovine & Young Academy of Arts, Technology, and the Business of Innovation at the University of Southern California. This multidisciplinary program enabled her to explore the intersection of creativity and technology, equipping her with a holistic understanding of design and innovation.
Lillian's educational background also includes her time at Saratoga High School, where she began to cultivate her interests in design and technology. This early foundation set the stage for her future endeavors and helped her develop a strong work ethic and a passion for creative problem-solving.
Achievements
- Head of Product Design at Slingshot: Successfully led a team of designers to create innovative and user-centric products, enhancing the overall user experience.
- Design Consultant at Google: Contributed significantly to the design processes of various Google products, focusing on enhancing usability and visual appeal.
- Co-Founder of Spare: Engaged in entrepreneurial activities that included the design and development of a startup focusing on the UI/UX landscape.
- Graphics Designer at Super Smash Con: Played a key role in designing branding materials and promotional graphics for a prominent gaming event, merging her personal interests with professional expertise.
- Leadership at Daily Trojan: Directed design efforts as the Design Director, shaping the publication's visual identity and fostering a collaborative environment for fellow designers.