Hofstra University

Director of Member Experience at NEOU

New York, New York, United States

NEOU

Director of Member Experience

Led the technology and development for NEOU Fitness, a live streaming and on demand fitness platform that enables trainers and brands to scale to a worldwide audience, and users at home access to world-class fitness at their fingertips.

Vice President, Digital Technology & Operations

Leads and manages all resources for entire company, including PMO, content, design, development & QA for upwards of 50 projects across approximately 15 clients in 2015-2017, totaling approximately 250 deployments for large pharmaceutical companies for both prescription and OTC products/drugs.  Project types include building websites and apps from the ground up using Wordpress & Drupal with complexities such as HCP authentication services, security risk management, database upgrades and global regulatory restrictions.Clients: Celgene, Daiichi Sankyo, Matrixx Inc (Zicam), Moberg (Balmex)Products: <a href="http://Zicam.com">Zicam.com</a>, <a href="http://Celgene.com">Celgene.com</a> (+22 global sites), <a href="http://Otezla.net">Otezla.net</a>, <a href="http://Otezlapro.com">Otezlapro.com</a>, <a href="http://Researchoncology.com">Researchoncology.com</a>, <a href="http://IDHIFAPro.com">IDHIFAPro.com</a>, <a href="http://Escienceportal.com">Escienceportal.com</a>, <a href="http://Simpleconferences.com">Simpleconferences.com</a> (+iOS app), <a href="http://matrixxinc.com">matrixxinc.com</a>, <a href="http://DiscoverPSA.com">DiscoverPSA.com</a>, <a href="http://DiscoverPDE4.com">DiscoverPDE4.com</a>, <a href="http://RevlimidREMS.com">RevlimidREMS.com</a>, <a href="http://ThalomidREMS.com">ThalomidREMS.com</a>, <a href="http://PomalystREMS.com">PomalystREMS.com</a>, and more.

Arteric

Program Manager

Managing Web site and app development for major pharmaceutical companies.  Projects include building sites from ground up, redesigns, integrations with authentication services for physicians, replatforming sites to Wordpress & other Content Management Systems, CRM campaigns, medical conference application development, medical resource app development and more.

Engagement Manager

Digital project manager for the women's active lifestyle brand sites, including SHAPE, Fit Pregnancy and Natural Health at American Media Inc.  Her experience includes organizing and overseeing the entire replatforming and redesigning of <a href="http://SHAPE.com">SHAPE.com</a>, <a href="http://Fitpregnancy.com">Fitpregnancy.com</a> and <a href="http://Naturalhealthmag.com">Naturalhealthmag.com</a> in both adaptive and responsive layouts. She worked as the liaison between editorial and management teams and the development and QA for sites that bring in more than 10.6 million unique visitors and 70 million pageviews per month.-Managed major site redesigns and re-platforms for sites with millions of viewers per month-Managed major data migration & system administration projects-Managed multiple concurrent projects and teams simultaneously -Coordinated replatforms of sales tools and CRMsProducts: <a href="http://SHAPE.com">SHAPE.com</a>, <a href="http://Fitpregnancy.com">Fitpregnancy.com</a>, <a href="http://Naturalhealth.com">Naturalhealth.com</a>, <a href="http://Mensfitness.com">Mensfitness.com</a>, <a href="http://OKmagazine.com">OKmagazine.com</a>, <a href="http://Nationalenquirer.com">Nationalenquirer.com</a>, <a href="http://Radaronline.com">Radaronline.com</a>, <a href="http://Muscleandfitness.com">Muscleandfitness.com</a>, <a href="http://Flexonline.com">Flexonline.com</a>

American Media

Project Manager

Taught journalism and multimedia courses to undergraduate students, focusing on the fundamentals of writing and reporting, as well as the importance of online journalism, social media and knowledge of technical software.Wrote and created diverse course curriculum and syllabi for students of all grade levels.

Adjunct Professor

Copy-edited and fact-checked commentaries for <a href="http://CNN.com/OpinionResearched">CNN.com/OpinionResearched</a> and found writers for Opinion pieces on wide variety of topicsContacted and pitched story ideas to potential writers and worked with them through publishingPosted editorials online using CMS3

Producer, temp freelance

Oversaw, managed and contributed to all multimedia aspects of KKTV 11 News, including <a href="http://KKTV.com">KKTV.com</a>, <a href="http://KKTV.com">KKTV.com</a> mobile, text campaigns, e-mail campaigns, Facebook, Twitter and all social networking Hired and led staff of Web Producers, oversaw staff of about 80 Web contributors including reporters, anchors, directors, sales persons and promotions departmentIncreased average monthly pageviews on <a href="http://KKTV.com">KKTV.com</a> from 500,000 to more than 2 millionConceptualized and built entire Web pages for special projects, promotions, station campaignsWrote and copy-edited news, sports and weather storiesEdited and posted Web videos and Webcasts to <a href="http://KKTV.com">KKTV.com</a> using WorldNow

KKTV 11 News

Director of New Media

Wrote top story articles for News12.com’s seven regional Web sites in the tri-state areaEdited between 10 and 15 videos per day using NewsMakerPosted articles and videos to the Web using Content Management Application Created and uploaded national and international headlines to the live information bar using Viz NewsPilot

Leslie Kramer