Leslie Hancock

Leslie Hancock is a seasoned professional with a strong background in brand messaging and content strategy, focusing particularly on B2B companies across various industries like high tech, IT, enterprise software, healthcare, medical devices, pharmaceuticals, renewable energy, and customer experience.

Leslie holds a Master of Arts degree in English as well as a Bachelor of Arts degree in English from the University of North Texas, showcasing a strong foundation in language and communication.

With an impressive career trajectory, Leslie has held pivotal roles in renowned organizations such as Kyndryl as the Sr. Product Marketing Manager for Cloud Services, IBM as a Product Marketing specialist in the IT Infrastructure Portfolio, and Senior Content Director focused on Strategic Customer Insights. Additionally, Leslie has also worked as a Senior Content Strategist, both as a regular employee and as a contract consultant, contributing significantly to companies like frog and B2B Ghostwriting.

Leslie's expertise extends to the healthcare and pharmaceutical industries, having served as a Medical/Pharmaceutical Marketer at ConneXion360. This diverse background highlights Leslie's versatility in developing tailored content strategies for different sectors.

Apart from corporate roles, Leslie has also explored entrepreneurship by founding B2B Ghostwriting and offering services as Chief Ghost & Word Nerd. This entrepreneurial spirit demonstrates Leslie's creativity and drive in the field of content creation.

With related experience in account management, public relations, feature writing, and freelance copywriting, Leslie brings a holistic approach to content development, combining strategic insights with a strong writing skillset.

Leslie's editorial experience at Victoria Business Magazine and as an Editor at HRW further enriches the depth of expertise, showcasing a well-rounded professional with a keen eye for detail and a commitment to excellence in written communication.

Leslie Hancock's journey in the realm of brand messaging and content strategy reflects a commitment to innovation, industry knowledge, and a customer-centric approach, making Leslie a valuable asset in the marketing and communications landscape.