Lee Boykoff

Lee Boykoff is a seasoned Media Executive with a strong focus on leadership, innovation, and a data-driven approach aimed at achieving bottom-line growth. He prides himself on being digitally-savvy and possessing an entrepreneurial mindset, with a keen interest in analytics, consumer engagement, and multi-platform revenue diversification.

His expertise lies in various areas including Audience Development, Customer Acquisition & Retention, Data Strategy & Advanced Analytics, Content, Distribution & Monetization Strategy, Audience Segmentation, Targeting, Personalization, & Measurement, Revenue Operations, General Management, and Public Speaking.

Lee's educational background includes an MBA with concentrations in Marketing, Entrepreneurship, and Venture Development from UNC Kenan-Flagler Business School, as well as a BA in Economics from Bowdoin College. He also studied at Reed College and Horace Greeley High School, showcasing a strong academic foundation.

Throughout his career, Lee Boykoff has held key positions in prestigious organizations. He served as the Chief Marketing & Data Officer at America's Test Kitchen, Director of Growth Marketing & CRM at Roku Inc., Chief Marketing & Data Officer at This Old House Ventures, and in various roles at A+E Networks such as SVP of Performance Marketing, Data Strategy, CRM, VP of Digital Strategy, Analytics & CRM, Senior Director of Digital Marketing & Audience Development, and more. His diverse experience demonstrates his versatility and depth of knowledge in the media industry.

Lee's professional journey also includes roles like Marketing & Digital Analytics Consultant at A+E Networks, Analytic Marketing Consultant at IRI, Media Consultant at Fore Street Consulting, Marketing Coordinator at Clear Channel Entertainment, and Director of Marketing & Sponsorship at Terrapin Presents. Each position has contributed to his well-rounded skill set and strategic acumen in driving business growth.

Overall, Lee Boykoff is a dynamic leader with a wealth of experience in media, marketing, data analytics, and audience engagement. His career trajectory highlights a strong commitment to innovation, strategic management, and a results-oriented approach to achieving organizational success.