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    Ben Kaplan

    Vice President, Product Marketing at PubMatic

    Ben Kaplan is a seasoned digital leader with a strong track record of establishing strategic partnerships, driving monetization, and enhancing customer acquisition and audience development for growing businesses.

    With over ten years of experience spanning tech companies, media publishers, advertisers, and agencies, he excels in collaborating across various functions to boost revenues and foster innovation in the constantly evolving digital landscape.

    Ben's expertise includes areas such as monetization, audience development, acquisition, digital marketing, digital product strategy, advertising, digital operations, product management, sales operations, campaign operations, marketing operations, sales, management, digital media, revenue growth, content marketing, digital content, revenue operations, lead generation, communications, messaging, operational efficiencies, revenue forecasting, media planning, media buying, research, insights, re-targeting, mobile web, mobile applications, Swift, HTML, CSS, mobile gaming, and ad technology.

    He holds an M.B.A. in Business Administration and Management from NYU Stern School of Business and has completed programs at Product Marketing Alliance and The Tuck School of Business at Dartmouth. He also obtained a Bachelor of Arts degree from Wesleyan University.

    Ben Kaplan has held several key positions in reputable organizations, including Vice President of Product Marketing at PubMatic, Product Marketing Lead at Twitter, Head of Business Development and Head of Digital Strategy and Monetization at Meredith Corporation, in addition to various Vice President, Executive Director, Director, and Manager roles in different digital product, marketing, and operations capacities.

    Ben Kaplan
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    Location

    New York City Metropolitan Area