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Lawrie Bolger
Client Services Director at Vertibrands Marketing
Lawrie Bolger is a versatile and creative marketer with expertise in strategic marketing, lead generation, and innovative solutions.
With a strong background in multi-channel product offerings and targeting/segmentation strategy, Lawrie has a track record of achieving exceptional results in marketing campaigns.
Lawrie's accomplishments include tripling direct marketing campaign response rates, developing award-winning marketing campaigns for major brands like Disney/Lenox China, and exceeding sales forecasts for consumer giftware products.
Lawrie excels in market trend analysis, strategic marketing planning, digital and traditional marketing, branding, agency account management, licensing partnerships, and concept/product development.
Having studied Communications at Northwestern University and holding various roles such as Client Services Director at Vertibrands and Marketing Director at Stratus Interactive, Lawrie brings a wealth of experience in communications, creative skills, and new business development.
Lawrie's specialties include relationship building, B2B and B2C direct marketing, CPG promotions, presentations, and special events coordination.
With a demonstrated history of successful projects and a keen attention to detail, Lawrie is a seasoned professional in the marketing industry.