Lawrence Roycroft

Lawrence Roycroft is an accomplished professional with a diverse background in sales and business development.

He holds a Bachelor of Science in Exercise Science from the University of Wales and is an alumnus of The Oratory School.

Currently, he serves as the Sales Director EMEA at Blue Yonder, where he leads sales initiatives across the region.

With a proven track record of success, Lawrence has held key positions at various organizations, including Sales Lead roles at Fluent and Sitecore.

His experience also includes serving as the Global Account Director at Marketo and driving sales efforts in the retail and travel sectors at Oracle.

Prior to these roles, he was the Account Manager at Artesian Solutions and had responsibilities as the Commercial Manager for Customer and Cloud services at Sift Media.

Lawrence also has experience in technical recruitment consulting and previously worked as a Sales and Marketing Technical Recruitment Consultant at Intapeople.

His early professional experience includes a role as an Assistant Manager at Arcedia Direct, showcasing his versatility and adaptability in different work environments.