Lauren Sweeney

Entrepreneur in Residence at Fordham Foundry

Lauren Sweeney is the Vice President of Growth at ProducePay, a company focused on improving the supply chain for fresh produce. She has over 15 years of experience in marketing and communications, with a strong background in B2B marketing and digital strategy.

Professional Background

Before her current role at ProducePay, Lauren served as the Director of B2B Marketing at Apeel, where she was instrumental in building a B2B function and enhancing the company's value proposition. Her achievements included overhauling sales tools, creating content that established Apeel as a thought leader in sustainability, and developing a customer-centric sales model.

Prior to Apeel, she held significant positions at Verizon Media and Yahoo! Inc., where she led marketing teams, managed brand strategies, and executed integrated marketing programs aimed at driving revenue growth. Her experience spans various aspects of marketing including brand development, digital marketing, and customer engagement strategies.1

Lauren Sweeney is based in Los Olivos, California, and has cultivated a robust professional network with over 500 connections on LinkedIn.1

Experience

Entrepreneur In Residence at Fordham Foundry (September 2020 - Present)

Content Director at HEYMAMA (September 2018 - June 2019), Research Manager, Jetblack, Walmart Tech Incubator at Walmart (September 2017 - October 2018)