Lauren Sessler

Lauren Sessler is a Sales Director for the Southeast region at Vistar Media, a company specializing in out-of-home advertising solutions.12 With over 500 connections on LinkedIn, she appears to be a well-connected professional in her field.1

Professional Experience

Lauren's career at Vistar Media has progressed over time. While her current role is Sales Director for the Southeast, she has previously held the position of Senior Account Executive at the company.2 This suggests a trajectory of growth within the organization.

Industry Involvement

Lauren demonstrates active engagement in her industry:

• She attended the 2023 ANA Masters of Marketing conference in Orlando, which took place from October 24-27, 2023.3 This indicates her commitment to staying updated with the latest marketing trends and networking with industry peers.
• She has shown enthusiasm for Vistar Media's rebranding, expressing excitement about the company's "makeover" and its potential to elevate out-of-home advertising campaigns.4

Expertise and Focus

Lauren's professional focus appears to be centered on digital out-of-home (DOOH) advertising:

• She has shared insights on creating impactful DOOH campaigns, offering to provide more information to interested parties.6
• Lauren has also highlighted Vistar Media's release of creative best practices, specifically mentioning a "Mind the Gap" initiative, which likely relates to improving effectiveness in out-of-home advertising.5

Background

Prior to her role at Vistar Media, Lauren worked as a Director of Sales at GroundTruth, another company in the advertising technology space. This background suggests she has extensive experience in the advertising and marketing technology sectors.