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Lauren Evans
Chief Marketing Officer at Spirable
Lauren Evans is a highly accomplished marketing professional with over 10 years of experience in the B2B SaaS industry.
She excels in worldwide marketing leadership, focusing on brand awareness, demand generation, and revenue growth through strategic planning and execution of the marketing mix.
Lauren is known for her ability to thrive in fast-paced environments, handling tight deadlines and multiple priorities with ease.
Her expertise spans go-to-market strategy, digital marketing, public relations, event management, thought leadership, content creation, marketing automation, and team leadership.
With a Bachelor of Science in Management and Marketing from Manchester Business School, Lauren has held key marketing positions in prestigious organizations like Spirable, Kenshoo, Acxiom, BigHand, Phoenix Business Solutions, and moodboard.
As the Chief Marketing Officer at Spirable and former VP of Growth Marketing at the same company, Lauren has showcased her remarkable skills in driving marketing strategies and achieving tangible results for the business.
Her career progression includes roles like Senior Director of Global Marketing at Kenshoo and Marketing Lead in Asia-Pacific and Japan at the same organization, demonstrating her expertise in diverse market landscapes.
Lauren's journey also includes experiences in marketing operations at Acxiom, Head of Marketing in Asia-Pacific at BigHand, Marketing Manager in EMEA, ANZ, and South Africa at Phoenix Business Solutions, International Account Executive at moodboard, and Communications in the Retail Department at Irish Bank Resolution Corporation Limited.
Her vast experience, hands-on approach, and relentless drive to deliver results make her a force to be reckoned with in the marketing industry.
Lauren Evans is recognized for her 'think big' attitude and her capability to lead high-performing global teams towards success.